Thank you!

F5 LOVE was held on April 17th-18th, 2015 in New York City.

Our sincerest thanks to all who attended or participated in the sold out event. Your passion and enthusiasm for creativity in all its form is what makes F5 possible.

Check out some photos from F5 2015 on our Flickr profile.

Past websites: F5 2015 | F5 2011 | F5 2009

Photos by Kris Merc

What is F5?

F5 is a creativity festival exploring the intersection of design, art & technology.

F5 brings together the thinkers and doers that are breaking ground and shaping new standards in media and design. It’s an essential meeting point for future-minded individuals with the power to create lasting change.

Founded on the ideal that true insight and lasting inspiration come from unexpected places, F5 fosters artistic collisions—unexpected insights from sources you didn’t see coming.

The two-day festival gathers filmmakers, writers, digital artists, game designers, interactive artists, motionographers, graphic designers, visual effects experts, musicians, industry visionaries and many more.

2015 Lineup


Music composers, sound designers and makers of all things audio

Ben Rubin

Co-founder of The Office for Creative Research

Block & Tackle

Motion design studio and creators of F5 title sequence

Brannon Braga

Executive producer and director of "Cosmos: A Spacetime Odyssey"

Carolina A. Miranda

Los Angeles Times staff writer covering culture from high to low

Darius Kazemi

Maker of bots and generators and other weird internet stuff

Debbie Millman

Designer, author, educator, brand strategist and host of the podcast Design Matters

Dr. Janet Iwasa

Molecular biologist, visualizer of complex cellular activity

Dr. Michelle Thaller

Assistant Director for Science Communication and Higher Education at NASA's Goddard Space Flight Center

Eddie Opara

Designer, strategist and partner at Pentagram

Erin Sarofsky

Founder and ECD of Sarofsky, an award-winning production company

Fred Tomaselli

Internationally acclaimed artist known for highly detailed mixed media works

Fuerza Bruta

Special F5 performance of the off-Broadway experience (limited space)

Giant Ant

Cross-media visual storytellers


Motion designer/director extraordinaire

Julia Pott

Director of animated tales

Juliette Cezzar

Designer, Educator, Author and Associate Director of Communication Design at Parsons the New School for Design

Michael Ian Black

Comedian and host of the "How to Be Amazing" podcast

Parker Posey

Actress, writer and musician to be interviewed for live recording of the How to Be Amazing podcast with Michael Ian Black

Patrick Clair / Antibody

Emmy award-winning director and designer

Patrick Moberg / Dots

Artist, illustrator and co-creator of the crazy success​ful Dots and TwoDots games

Rama Allen

Dreams up and directs films and experiences for virtual and built space at The Mill

Scott Carrier

Author, educator and Peabody award-winning storyteller


Founders of influential music and technology festival

Zoe Cormier

Author of "Sex, Drugs and Rock n’ Roll: The Science of Hedonism and the Hedonism of Science"


F5, Meet Terminal 5

As the epicenter of global creativity, New York City is the perfect home for F5. Our new venue, Terminal 5, is one of the premier venues in NYC.

With a capacity of 3,000 people spanning three floors and a rooftop, we had plenty of room for all of F5’s eclectic speakers and attendees, and then some.

Why F5?

Purity matters

F5 was created by creative spirits for creative spirits. We’re not in this for the money. We do this out of pure, unbridled passion.

What does that mean for you, the attendee? Watch this quick overview of our ethos and everything will become clear.


The Motionographer connection has been sharing the best in moving media and covering the industries of motion design, animation and visual effects since 2006. F5 is the physical manifestation of the spirit of Motionographer.


Carlos El Asmar: Founder/Executive Producer
Justin Cone: Founder/Curator
Ventura Castro: Director
Kulani Jenkins: Producer
Ave Carrillo: Curator
Noah Norman: Technical Director
Vincent Diga: Art Director
Steffen Kuronen: Motion Graphics Designer

Kurt Peloquin: Installations Producer
Olney Atwell: Technical Producer
Dot Lung: Social Media Coordinator
Marc Nadal: Videographer
Jhoel Delgado: Photographer
Bernie Tipton & Janie Wilson: Volunteer Coordinators
Veronica Cabezas: PR
Director of Partnerships: Anu Nagaraj

Block & Tackle: F5 Opening Titles
The Mill: Best of Motionographer Package
Buck: Brand Animations
Antfood: Music and Sound Design